Franchise Insights
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“We pride ourselves on providing our clients with the resources necessary to build their businesses, whether they are franchisors or franchisees. We are confident our hands-on, no nonsense approach to growing a franchise business will translate directly into increased profitability for our clients.”

Bill Keeble and Russ Moserowitz
Managing Directors of Franchise Insights

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Franchise Insights is a highly responsive and respected franchise consulting firm dedicated to helping its clients grow and expand their organizations, while reducing costs and maximizing operational efficiency and effectiveness. Additionally, Franchise Insights has the specialized knowledge of, and extensive experience in, litigation support and dispute resolution assistance.

Together, our Franchise Insights Managing Directors, Russ Moserowitz and Bill Keeble, have nearly 40 years of domestic and international franchise experience. While serving as senior executives with Cendant Corporation, the world’s largest franchisor, whose brands include Ramada, Days Inn, Century 21, RCI and Avis, our Managing Directors directed virtually all aspects of franchising, ranging from operational support, quality assurance, marketing and training, to licensing, and strategic partnerships. Keeble and Moserowitz also played key roles in the company’s franchise sales and marketing efforts, and served as primary witnesses in litigation related matters for over a decade. Under their leadership, Cendant’s hotel division, comprised of franchise systems ranging from small, start-up companies to large, well-established brands, expanded dramatically, growing from 350 units to 6,500 units. Their expertise also helped make possible the company’s expansion beyond the hotel industry to the real estate, timeshare and car rental industries, growing Cendant to 20,000 total franchised units.

Franchise Insights enables clients to maximize their franchise investments by offering insights and solutions normally only available to members of the largest franchise systems. Our clients can expect critical business analyses, strategic planning, operational support, franchise development and ongoing dedicated service. Prospective clients include franchisors, franchisees and attorneys.

Let us demonstrate how we can help you to achieve even greater success with our proven experience.


For additional information and to arrange a no-obligation consultation with one of our Managing Directors, please click here.



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